Seeing Without Seeing: The Perplexing Reality of Inattentional Blindness

Why do we sometimes miss what’s right in front of us?

You’d think a gorilla would be hard to miss. You’d be wrong. (Mira Meijer for Creative Commons)

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I’m the author of The Wisdom of Crowds. I’ve been a business columnist for Slate and The New Yorker and written for a wide range of other publications.

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James Surowiecki

I’m the author of The Wisdom of Crowds. I’ve been a business columnist for Slate and The New Yorker and written for a wide range of other publications.